Thoughts from Class: 13 June 2013

By far this was the best and my favorite presentation of the semester! While I wasn’t looking forward to listening about ethics and plagiarism for an hour, the presenter Brother Cole made the hour extremely entertaining. After sitting in my seat for an hour I was surprised by how much I truly had learned and by how fast the time had passed. Bravo!

I already had a good understanding of ethics and plagiarism, but it was good to get a refresher on the subject. Everyone has a different way of explaining the concepts and I was definitely able to garner some new thoughts from Brother Cole.

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Class Summary: Advertising

Thoughts from Class: 6 June 2013

Finally! Advertising! It’s my emphasis! I half expected nothing new because I knew Brother Hochstrasser was supposed to be presenting and he’s my teacher for COMM 230 (Advertising), but I was pleasantly surprised when Sister Hendricks showed up! And what a great presentation!

While overall I didn’t learn much of anything new, the perspective that she gave on advertising was one that I can really grow to appreciate. It’s such an open-ended and diverse field that you can truly do whatever you want to in it. While I was already one hundred percent sure of my major, Sister Hendricks was able to solidify that for me.

How to Get Ahead in Advertising (Photo credit: Wikipedia)

Website of the Week: timeanddate.com

World Clock (Photo credit: enric archivell)

5 Things I Can Learn from http://www.timeanddate.com

#1: The World Clock

I really wish I would have known about this a few months ago when I was still doing phone interviews for Color in Motion 5K. I always had to make calls to people in other states and cities and a few times the time zones caught up with me and we never were able to speak. The World Clock is a great idea!

#2: The Time Zone Overview

This would help for the exact same reason, except it’s a little bit for the “long-term” fix. Some areas don’t change because of Daylights Savings so knowing which places will change and won’t in the future is very important for a business.

#3: The Calendar

Even though I use Google for my Calender, the on-site ability to see what day falls on which day of the week is a nifty tool that could be very useful in the future.

#4: Weather Around the World

Going on a business trip? You can quickly check up on the weather to make sure that any activities you may have when arriving aren’t disturbed or it gives you the option to change plans if you know it’s going to get ugly outside.

#5: The Sun & the Moon

Okay, I’ll be honest. This just looks fun. I’ve always been enthralled by space, so knowing where everything is is just something I enjoy.

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Class Summary: Public Relations

Cover of Public relations, Edward L. Bernays and the American scene; annotated bilbiogrpahy of, and reference guide to writings by and about Edward L. Bernays from 1917 to 1951 ([1951]) (Photo credit: Wikipedia)

Thoughts From Class: 30 May 2013

For the first time this semester, I was not impressed. There are three things that are very important to me, especially in this class: learning something new, making a professional presentation and being punctual (both to the class and in ending). I’m sorry to say that this week’s class failed in 2 1/2 of these categories.

I’ve never taken a public relations class before, but I know a something about it at the same time. Nothing new was added to what I already knew. Talking to a close friend in the class, she said that she ended up going to the evening class just to get a different presentation. She said it was better, but also lacked the same information she wanted. All in all, the most important thing I learned is that the Public Relations emphasis is most definitely not for me.

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Website of the Week: aaf.org

ADDY Awards (Photo credit: Wikipedia)

5 Things I Can Learn from aaf.org

#1: A Connection to Advertisers

Through a membership with the AAF you can connect with other advertisers worldwide. One of their memberships is the “College Chapter Membership”. And even if your college doesn’t have it’s own chapter they offer a way for you to start your own chapter up.

#2: Awards and Commendations

There are a slew of different awards that can be earned and won through the AAF. These include: the ADDY awards, the Diversity Acheivement and Mosaic Awards & Forum, the Advertising Hall of Achievement and the Advertising Hall of Fame.

#3: Brought to a Local Level

Almost everything that the AAF offers, while initially for a national level and audience can be easily transitioned to a local level for any chapter.

#4: The Mosaic Center

An excerpt from their site best describes the Mosaic Center: “The AAF Mosaic Center on Multiculturalism implements all AAF multicultural and diversity initiatives and is the only national ad industry resource of its kind. The Center was formed to expand AAF’s well-established leadership capabilities on multicultural marketing/advertising and diversity issues. The Center’s mission includes development of new programs and services to meet evolving corporate and governmental needs for education, strategic recommendations and access to business and human resources. The AAF Mosaic Council serves as the advisory board to the Center.”

#5: Support For Students

The AAF helps advertising students in many ways, including: advertising competitions, advice and guidance, discounts, awards and honor programs and mentors among many others.

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Class Summary: Video Production

A video editor operating an AVID video software editing system in an editing suite. (Photo credit: Wikipedia)

Thoughts from Class: 23 May 2013

It was interesting to have Brother Howard and Brother Weekes come into the class. I thought that I knew most of what the video production courses included here on campus, but I was pleasantly surprised to see what is upcoming for me in my cluster on campus.

Video projects are consistently done and taught in a very professional fashion. I was under the impression that the majority of classes focused on journalistic video production, but skills are taught in specific classes that can be used in any type of project: advertising, short films and public relations. I look forward to the future.

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Website of the Week: prssa.org

English: Spori Building, BYU-Idaho, Rexburg, Idaho, USA. (Photo credit: Wikipedia)

5 Things I Can Learn from prssa.org

#1: A Network for those in Public Relations

Although I don’t plan on going into public relations, there is a little but of the field in every single job position. Learning more about a organization that allows me to connect with other in public relations will go a long way to help to bring me more global connectivity.

#2: Internship Opportunities

The site lists a wide abundance of internships and even jobs for those looking for either one. While internships opportunities are everywhere, the site gives ability to find specific areas of interest and expertise.

#3: Local Chapters of the PRSSA

Wherever you are you can use the on-site locator to find groups near to you that have formed a local PRSSA. Low and behold, BYU-Idaho has one of its own, that is currently running an on-campus campaign.

#4: Career Preparation Tools

There is a long list of tools to help prepare people for a career in Public Relations. Through the list college students and even recent graduates can assure themselves that they are completely prepared to hold an actual position with a company.

#5: Recruit New Members to PRSSA

If you’re already a member of a local chapter of the PRSSA the site offers unique and creative ideas to bring in new members and get people talking about the chapter. Luckily, the local chapter seems to be doing a fairly good job at this already.

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Class Summary: Visual Communication Emphasis

I have to be honest; I was not looking forward to this class. I’m not a huge fan of using photoshop to digitally edit images. I understand it’s worth in the world, but I prefer stricter, more natural images instead of the enhanced type.

Sadly, Sister Esplin did little in this class to convince me otherwise about visual communication. I understand it’s important, but I feel like too much emphasis was put on the visual communication aspect and the rest of the communication spectrum was ignored. There are other jobs out there too!

Anyway, I highly doubt I’ll be taking any classes in this field.

Class Summary: Our Blog, Journalism, News

Citizen journalism / blogger card by Pinseri-blog (Photo credit: Wikipedia)

Walking into this class, I wasn’t exactly sure what to expect from Brother Williams. Journalism had already been touched upon the week before and I felt like the topic had already been discussed. Boy, was I wrong.

First, I loved how Brother Williams went into depth about our blogs. I’ve tried to have a blog before, but have never been able to get it off the ground. I’ve made it a goal for the rest of the semester that aside from this blog, I will try to develop a blog that I can have a passion for. It will take time and effort and I’m yet to decide on a topic, but I know it’s worth it in the long run.

Also, seeing how blogs can affect journalism and news was eye-opening for me. I’d never seen it in that light before.

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Website of the Week: jobinterviewquestions.org

SVG version of the apps/edu_languages icon from the Nuvola icon set. (Photo credit: Wikipedia)

Things I learned from jobinterviewquestions.org:

#1: Some Questions are specific to the job.

While I’m sure I already knew this internally, I guess it had never really sunk into me before. For example, the majority of the jobs I’ll be applying for, they will ask me what my Klout score is; social media is essential in the advertising world. But if I were to apply to be an aide at a nursing home, Klout would be the least of their worries.

#2: There is a proper guide to an interview.

There are some things which should be discussed and then in turn shouldn’t be discussed in interviews. Don’t be afraid to ask questions when offered and definitely discuss what the wages are. You’re going to be working for them, expect to be paid! It also shows that you respect your time and your talents.

#3: Quitting can be just as difficult.

Even once you’ve turned in your two-weeks notice, remember that you still work for the company that you’re working for. Flaking out early and taking time off will not look good to your co-workers or the person who technically is still your boss. Remember…future employers will be calling them about you and if your last impression is bad, that will probably stick.

#4: There are questions that can’t be asked.

Race. Color. Religion. All three are topics that are big no-nos when it comes to an interview. As an interviewer, you should never ask these. Even more so, as an interviewee you should never require yourself to answer these.

#5: There are different types of questions.

On the website four different types of questions are discussed: direct, non-direct, hypothetical and behavioral. You should be prepared for any of these questions in any given situation because all of them are important.

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